Brighter Communication

Creating the highest quality and best performing communications for professional services.

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Luminescence Communications

Luminescence is an award-winning communications agency.

We help high-knowledge businesses communicate and demonstrate their market leadership with credibility.

We are the leading lights in Strategy, Content, PR and Training, ensuring our clients cut through in a connected world.

 

About Us

Find out why we are trusted by some of the UK's leading media companies and Blue-Chip multinationals - and what sets us apart from the crowd.

We are a small but mighty communications agency, with a strong foundation of Core Values. Find out more here.

  About Us
 

What We Do

Our purpose is to help businesses communicate and demonstrate their market leadership with credibility.

Find out how Luminescence provides brighter thinking, incisive campaigns and transformative training to professional services and other high-knowledge industries.

  What We Do

Our Process

Think. Share. Grow.

Our Think. Share. Grow. model is our proprietary process that guides us through each and every one of our projects from start to finish.

Our Clients

Click for our latest work for The Economist Group.

“I’ve worked with Luminescence on a range of thought leadership programmes and highly recommend them. They can handle both data crunching and getting high-level interviews, and bring it all together with a clear, easy writing style. Notably, Anna Lawlor produced a report for us on innovation ecosystems which Barclays commissioned to support their CEO at the Davos World Economic Forum (WEF). It was a great success – very well received!”

 

Monica Woodley, Managing Editor

Read the case study to see how we achieved 98% increase in app downloads

MJog, a Cambridge-based MedTech business, challenged Luminescence to increase app downloads of its MJog Messenger product, navigating a complex matrix of users including CCGs, GP practices and patients.

 

MJog

Read the case study for how we achieved 544% ROI for Møller Institute.

“The team from Luminescence have firmly embedded themselves into the Møller team and culture and have inspired us to confidently differentiate this leadership programme from that of our competitors. It has been a very exciting journey so far.

“We are delighted with the creative concepts and their execution and project management under very tight deadlines and modest budget. We have had very positive initial feedback on the video and are looking forward now to seeing the results of the campaign and selecting 25 pioneering explorers for the first cohort of this amazing programme.”

Tim Hill, Marketing Manager

Møller Institute

Luminescence is proud to provide strategic corporate communications to City Hive – A Network for Change. It works to bring about a positive, diverse and inclusive culture within investment and asset management, starting with the female contribution to the sector.

Read more about the bespoke social media training we provided, garnering 100% satisfaction

“I appreciated the research into the RSPB and the adaptability of the trainer to our needs”.

 

RSPB

Click to read more about the reports we work on for The Financial Times

“Anna Lawlor led two recent projects for the FT as Editorial Director – Investing for Global Impact and Innovation in Family Businesses. With the projects carrying substantial sponsorship revenues and including contributions from high profile figures, careful handling of contributors and commercial partners was key.

Anna grasped the brief for both very quickly and was very adept at working with all stakeholders on both projects, which can be very challenging. Both reports have recently been published and have been extremely well received by the market and by their respective commercial partners.

Having worked with Luminescence for a number of years the quality of writing was never in doubt – but their ability to quickly build expertise in new subject matter, and forge relationships with stakeholders, was particularly impressive on these projects.”

Andy Lee, Marketing Manager

The Financial Times

Read the case study for how we helped get Saxo Capital Markets’ event trending on Twitter

“I have worked with many different ‘digital’ agencies from many different countries. Luminescence is without a doubt the strongest agency when it comes to using copy for direct response marketing and brand building.

Luminescence is one of Saxo Capital Markets’ top strategic partners. They have supported us in every stage of our value chain from training our teams of financial executives and compliance officers, consulting us on our editorial strategy, writing copy, and executing social media campaigns and events.”

Uriel Alvarado, Chief Marketing and Public Relations Officer

Saxo Bank

“Working with Luminescence was made easy as a consequence of their insightful and varied journalism, an innate awareness of the audience and a steadfast commitment to hitting every deadline time and again, even when things changed at short notice. I would highly recommend commissioning Anna Lawlor and her team for similar content projects.”

Robin Hough, Editor, Guardian Media & Tech Network

The Guardian

Click to read more about Alzheimer’s Research UK

“Great insight into digital and social media basic tips, techniques and quick wins which can be easily implemented. Thank you!”

Lucy Squance, Interim Head of Community and Sporting Events Fundraising

Alzheimer's Research UK

Click to read more about Taylor Vinters

“I’ve been working with [Luminescence] for just over a year now, and I have to say you would be hard pushed to find a more engaging, challenging and enjoyable PR firm.

They are not only fun to be around, but incredibly committed, hard-working and thorough, and have produced the best PR coverage for Taylor Vinters that we have had in a very long time.

They challenge the norm, create lasting relationships with both the client and the press, and I would happily recommend them.”

Click to read the case study.

Alison Gamble, Head of Marketing

Taylor Vinters

Click to read more about Banco Santander

“It was a valuable session which paid out real returns and re-orientated my marketing and campaign planning. Anna patiently and competently took my team through a day’s training on SEO and Google Analytics. By breaking down new concepts into bitesize and logical chucks and being so enthusiastic about her subject matter, Anna was a star trainer.”

Esther Woods, Marketing & Communications Manager

Santander

“The copy I received from Luminescence was bang on brief, engaging and accurate and demonstrated thorough research and expertise. All communications were quick and professional and I felt confident that the work would be usable as soon as it was delivered.”

Rebecca O'Connor, Web Editor

“As a busy chief executive who travels a lot, I come into contact with a huge number of small businesses and consultancies. My experience of Luminescence has really stood out.

Anna and Anna are exceptionally talented – they are knowledgeable, enthusiastic, engaging, perceptive and extremely empathetic. I wish more people that I came into contact with delivered a similar level of professionalism and expertise.

Also, I genuinely liked both of them. I’m generally quite a hard man to impress, but I was left with an incredibly positive impression of Luminescence and am very much looking forward to working with both ‘the Annas’ on an ongoing basis.”

Julien Hammerson, Chairman & CEO

“Thank you Luminescence for an excellent and enlightening training session.

Everyone in the room was fully engaged with the trainer and concepts covered. Because of the session, my team feels inspired and more confident in exploring social media and using it to enhance our marketing efforts and help achieve our company goals.

I have worked with many training companies over the years and have often been disappointed by the lack of tailored content and depth of content on the day.

You certainly didn’t disappoint and I was extremely pleased with the way you listened and took on board all our objectives and tailored the session to cover everything we asked for and more. Your expertise and professionalism was exceptional.

Thanks again Anna for a fantastic session and we will definitely be working with you again.”

 

Gina Ghensi, Head of Marketing

Click to read more about Higgs & Sons

“Informative, engaging and thought provoking, added value to my day job and Anna’s approach is excellent”

Andy Ball, Business Relationship Director

Higgs & Sons Solicitors

Click to read more about St Georges’ Hospital Charity

“The 2 days we have spent with [Luminescence] have been very valuable to us and we will definitely be changing a lot of things based on what we have learnt. Anna was also a pleasure to spend time with and made the training interesting and fun.”

Leah Watkins, Community & Events Fundraising Manager

St Georges' Hospital Charity

Click to read more about Clear Architects

“For me, the biggest success has been appearing in The Sunday Times, as this was a personal target of mine. That one photo, and its little bit of text, was worth its weight in gold.

Subsequently, we have a potentially amazing project, and from that initial concept, we already have a recommendation from that client to another…. but I don’t want to recommend Luminescence – I don’t want other Architect’s to steal them away from me!”

Melanie Clear, Founder, Clear Architects

Clear Architects

Our Work

Luminescence provides brighter thinking, incisive campaigns and transformative training to professional services and other high-knowledge industries. We help our clients to communicate and demonstrate their market leadership with credibility.

Following our proprietary process, our work solves client communication challenges, makes their firms more valuable and trumps their competition.

Below, we let our work speak for itself.

 

Global Philanthropy Report for Financial Times

Investing for Global Impact is the Financial Times' flagship impact investing and philanthropy report. Luminescence is responsible for multi-stakeholder management, the overall editorial direction, report writing, interviewing and survey data analysis.

Tags:
analysis,
content marketing,
data analysis,
editorial design,
financial times,
ft,
impact investing,
philanthropy,
report,
thought leadership
  Global Philanthropy Report for Financial Times

Insights

Contact

We just need a few details about yourself to get things up and running.

Or if you prefer, we can keep it traditional and you can call or email us on:

01223 850 359Hello@WeAreLuminescence.com

What they say about us:

"Luminescence is without doubt the strongest agency when it comes to brand building."

Uriel Alvarado, Saxo Capital Markets

"I highly recommend commissioning Luminescence for content projects."

Robin Hough, The Guardian Media & Tech Network

"A valuable training session which paid out real returns."

Esther Woods, Banco Santander

"Anna Marsden is a great presenter – makes a huge difference to a course like this!"

Training participant, Alzheimer's Research UK

"Luminescence has inspired us to confidently differentiate from our competitors."

Tim Hill, Møller Executive Education

"Having worked with Anna (Lawlor) for a number of years the quality of her writing is never in doubt "

Andy Lee, Marketing Manager at The Financial Times

"They can handle both data crunching and getting high-level interviews, and brings it all together with a clear, easy writing style."

Monica Woodley, Managing Editor, The Economist Group

"You'd be hard pushed to find a more engaging, challenging and enjoyable PR firm. They challenge the norm, create lasting relationships with both the client and the press, and I would happily recommend them."

Ali Gamble, Head of Marketing, Taylor Vinters

"I don't want to recommend Luminescence - I don't want other architects to steal them away from me!"

Melanie Clear, Clear Architects